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Design-led Work Measurable Impact

​A snapshot of measurable outcomes delivered across creative, product, and operational systems

Revenue
& Growth

$235M - $125M in annual product sales supported

$6.75M in incremental revenue generated

$65K–$1M enterprise initiatives delivered across digital and product programs

6+ consecutive quarters of sales growth

55% growth across global markets

75% increase in adopted product

4+ quarters of record breaking double digit comps

Brand  positioning defined for 1 net-new DTC brand launch

Efficiency
& Cost Optimization

30–60% cost and time savings through AI-enabled tools

50% reduction in feedback cycles

2–4 week timeline acceleration within 3–6 months

50% reduction in sampling and design overproduction

5% cost savings sustained over 4+ quarters

5+ cross-functional teams coordinated across sprint delivery

Quality Accuracy
& Adoption

95% on-time delivery rate

99% budget accuracy achieved immediately

90% reduction in product testing defect rates

26% reduction in creative errors

60% reduction in product proto rework

92% product adoption rate

Systems
Scale & Innovation

400% + increase in creative output while maintaining quality

5 new production pipelines implemented

200+ healthcare leads generated via AI-enabled tools

Automated business development intake processes

Optimized creative workflows across the full product lifecycle

6+ new software solutions rolled out to support delivery

~30 reusable components standardized through MUI Figma templates

Product Portfolio
& Delivery

$875K 3D workflow product delivered to MVP alpha, owning project delivery

3–6 concurrent enterprise digital product and website initiatives delivered

1 DTC apparel brand launched from concept through market execution

30+ cross-functional partners coordinated across the P2M product pipeline

800+ skus seasonally launched across multi delivery drops and nine categories

16+ product categories designed across diverse demographics and end uses

4+ distinctly different industry landscapes traversed, leading products and projects

6,000+ products delivered across multi-category, multi-end-use portfolios throughout career

10+ vendors and freelancers coordinated across product execution and delivery

End-to-end product and design lifecycle led from concept through production

Portfolio spanning physical products, digital products, e-commerce, and marketing experiences

© 2026 KRISTY SANTOS

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